Katherine Greene
Strategist
Katherine is a seasoned communications executive with extensive experience building brands, shaping narratives, and driving impactful visibility across beauty, wellness, lifestyle, and health industries.
Her background spans global agencies, high-growth startups, and independent consulting, leading campaigns for mass beauty and grooming brands in the Procter & Gamble and Unilever portfolios – such as COVERGIRL, Pantene, Head & Shoulders, Herbal Essences, Aussie, Suave, Nexxus, and TRESemmé – as well as for professional experts and emerging brands.
Known for her strategic instincts and trusted relationships, Katherine specializes in bringing brand stories to life through leveraging culturally relevant moments & trends that resonate with media & consumers alike, and delivering meaningful results.
A Syracuse University Newhouse School alum, she applies a thoughtful, insight-driven approach to her counsel and balances creativity with execution to deliver excellence. Katherine is also a certified Pilates instructor and believes in the beauty of intentional movement for overall mental wellness and stimulation.
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