Crisis. Protecting Beauty Brands When It Matters Most
Every brand faces challenges — it’s how you communicate during those moments that defines your reputation. At intersection The Agency, we specialize in crisis communication strategies for beauty, lifestyle, and wellness brands.
With offices in New York and Los Angeles, our experienced team anticipates risks, prepares proactive messaging, and helps brands respond with transparency and confidence when unexpected issues arise. From product recalls and social media missteps to negative press coverage, we ensure your voice stays strong and consistent.
Our Crisis Communication Services Include:
- Risk assessment and reputation audits
- Crisis messaging frameworks and spokesperson training
- Real-time response planning and execution
- Media monitoring and sentiment analysis
- Post-crisis recovery and brand rebuilding
Our founders, Jennifer and Lauren, bring more than 40 years of experience guiding brands through high-pressure moments with calm, clarity, and credibility.
When your brand’s reputation is on the line,
trust intersection The Agency to guide your response with strategy and strength.
